MarTech Matters Episode 3: Teaming up with Tealium

Zirous’ Director of Marketing Technology Brandon Schulte, MBA sits down with Tealium‘s Director Solutions Consultant Josh Wolf to navigate connecting, unifying, and leveraging customer data. In this informative episode they cover how a data first approach enables a complete customer view, how to collect necessary data while preserving privacy and maintaining compliance, and the need for flexibility to adjust to the inevitable changes in marketing.