Writing an RFP can be a daunting task. But the goal is beneficial and necessary: get input from a variety of third parties so you can make the best choice for implementing your requirements. What…
Ah, spring. The season of green grass, blooming flowers and warm sunshine… And the perfect time to talk marketing and IT. Much like water and sunshine, both marketing and IT are extremely important individually, but,…
If you can’t stand the heat Summer is finally upon us. After an eternal winter and classic spring indecisiveness, temperatures have reached what some would consider “warm” here in the midwest. And that means it’s…
Controlling Cloud Infrastructure with Serverless Compute You Pay for What You Use, So Use Less Everything is moving to the cloud. More and more companies are moving both their production and development environments into the…
Using Clustering for Customer Segmentation Clustering is a useful unsupervised method of machine learning, especially for identifying customer segments. Before, it was necessary to manually examine the qualities of your customers and make assumptions to…
Every day, active employees are entering the job market searching and pursuing new employment outside their current organization. This isn’t new, and perhaps some individuals may even say they do this regularly to stay competitive…
With the continued growth of machine learning and artificial intelligence, there is a constant need for reports, dashboards, and other ways of visualizing data. Whether you are downloading CSV files or connecting to a complex…
Marketing and IT Sittin' in a Tree F-I-N-D-I-N-G [great customer insights] The two worlds of IT and marketing are changing rapidly, both experiencing technological advances at never-before-seen rates. IT is tasked with orchestrating exponentially…